This is an Affiliate Offer Network I’ve only just discovered in the last week or so that runs a CPA (Cost Per Action) model.
If you’re not familiar with what “CPA” is, check out this blog post I wrote.
The short explanation is this:
- You’ll get paid every time someone takes an ACTION specified by the offer owner.
That “action” doesn’t necessarily mean a “sale”.
It could mean somebody taking a free trial.
By the way, free trial CPA offers are always great for affiliates, because they’re an easy sell.
No money is required by the prospect upfront to try something they’re already potentially interested in and you’ll still be paid just for them taking the trial.
Typically, Free Trial CPA offer payouts range form $10 – $30 per trial taken with a legit credit card.
Free Trial CPA offers are “bread and butter” offers for affiliates and the competition to promote them is usually FIERCE.
Other types of CPA offers can also be something as straight forward as submitting their email address.
These offers used to be really good for me 6 or 7 years ago, but these days they’re not as profitable as they once were.
This type of CPA offer is called an “email submit” offer.
They typically only pay around $1.50 on average PER email submitted.
NOTE: If the emails you send to them are junk or don’t “back out” to profit for the offer owner, they’ll strike you out of their program.
Trust me, offer owners have entire teams that do nothing but monitor quality of traffic.
They’re also often in very competitive verticals like Dating/Supplements/Credit cards and traffic costs in these verticals are typically extremely HIGH.
Too high to make running traffic to email submit offers work these days.
The numbers generally don’t stack up well enough unless you’re buying literally gobs and gobs of traffic at a very good rate.
Basically traffic only high volume Millionaire Affiliates get offered.
Yes, that’s right…”offered”.
You can’t just go in and buy this traffic because:
- It’s usually already booked out well in Advance. (I’m talking MONTHS)
- There’s a queue (and even I’d be right at the back of it).
- You’d need serious bloody connections to get premium rate traffic cheaply enough to throw at an offer that pays $1.50 – $2 MAX Per email lead.
On top of this, if the leads you send do not “back out” and make money for the vendor, you’ll be bounced from the offer.
The only thing vendors on CPA networks care about is PROFIT.
And considering email leads for email submit CPA offers are generally complete shit anyway, it’s an aggressive landscape pushing traffic to email only offers.
You’ll hear people say how great email submit offers are, let me tell you…unless you seriously know what you’re doing, avoid.
So with that being said, let me introduce you to the Moonrover Affiliate offer network.
The Moonrover Affiliate CPA Network
In this article...
Moonrover is interesting because they work with brands that typically run exclusive programs.
Usually only other brands can promote them.
What Moonrover has done, is made those programs accessible to main stream affiliates.
That’s people like you and me.
Considering affiliate marketing is what I love the most and it’s my “bread and butter”, Moonrover is refreshing to see.
They’re a small company based in Cyprus.
Keep in mind, as an affiliate with Moonrover, you are the PUBLISHER.
NOT an advertiser.
What Is The Difference Between a Publisher and an Advertiser On Moonrover?
On the Moonrover network, Advertisers are the offer owners.
Publishers are the affiliates who send traffic to those offers.
If you click on the PUBLISHER link at the top navigation you can see what it means to be a publisher on the Moonrover network.
I’ll show you some of the offers I found in just a minute, but here’s how you can find them for yourself…
Next to the “publisher” link, you can see “brands”:
Click on that and you’ll see all the brands they have availble.
They have 97 pages of affiliate programs (offers).
I had a quick flick through the other day and so I’ll just list the ones I found most interesting:
Casetify customizes phone cases, this thing to sell with Facebook or Instagram Ads.
Or even purchasing Youtube Bio links would work well.
I’ve recently got a new puppy and she goes through TONS of treats.
As it says, it’s a subscription service.
Dog owners can get high quality treats sent directly to their doorstep every month.
Their website is highly optimized to convert the traffic you send them too:
A service like Barkbox would be mega-useful for busy dog owners and it’s great for affiliates to promote.
People love their pets and it’s one thing that people are happy to spend cash on.
Canva is a graphic design tool and it solves a REAL problem for people who need ad-hoc designs for their online business but can’t afford a designer.
Costs are going up for everyone all over the world.
In the UK, inflation is up over 10% as of writing this.
An app like this not only saves people money, it saves them time aswell.
Affiliate offers like Truebill are always an easy sell, even more so in this day and age.
Edit: They are now called Rocket Money but it’s largely the same company philosophy offering the same service.
More and more people are becoming aware of threats to their online security and privacy, NordVPN solves both security issues and privacy issues in one app.
Ticketmaster are an official reseller of events.
And with the right audience, this offer would work well.
When big artists sell out (happens all the time) people come to a site like this to purchase tickets that people no longer want. Often at Face Value.
My girlfriend uses this site a LOT, so do a lot of other people and it’s a trusted outlet.
That’s a taste of the offers they have.
Barkbox and Truebill (now Rocket Money) are the most appealing to me if a loaded 12 gauge shotgun was pointed in my face and I HAD to pick.
Applying to Moonrover
Here’s something to keep in mind…
When applying to ANY affiliate network that has an application process, you need to be VERY careful about what you say meaning the answers you give.
These networks are looking for a reason NOT to approve you.
The Moonrover network is no different.
Before I get into the typical questions a CPA offer network will ask, it’s important you know the lingo.
Knowing the lingo is half the battle.
Vertical = Niche / Market pool.
CAP = Maximum number of allocation (so if they say to you this offer is capped, it means it will only run until the advertisers needs are met eg: 10,000 leads)
- Advantage of capped offers:
Usually BRAND NEW offers that few affiliates are promoting yet = less competition for you and scope for more profit.
Usually pulled with little or no notice.
If you have a winning campaign and it suddenly get’s capped, you’ve got to be able to adapt FAST.
Bottom line: Capped offers are suited best to experienced affiliates.
It’s a “smash & grab” approach.
CPA = Cost Per Action
Tier = Usually refers to traffic (Tier 1 = Google, Facebook, Microsoft, big news outlets. Tier 2 is everything else)
Pixel = Tracking Pixel that tracks sales. Every network pixels is set up differently.
Fire = again refers to pixels. Usually you’ll only get paid if the pixels fires.
CPL = Cost Per Lead
Here’s some common application questions
How much do experience do you have?
Don’t exaggerate too much here.
If you do they will be able to tell.
You don’t want to sound like a newbie either.
If they think you’re a newbie, you’ll probably get rejected.
3 years experience seems to be the sweet spot answer to give.
How will you be driving traffic?
Do NOT say email here.
That’s an excuse to reject you.
The fact is, a lot of affiliates are spammers and the FTC comes down on these networks HARD, even shut them down altogether if an offer is spammed.
Say you’ll be driving traffic using PPC ads on Tier 1 & 2 networks.
If you use the lingo, you’re halfway there.
What verticals are you interested in?
Always do your homework, research the brands and offers that they have listed and name them.
Don’t just say “health” or “weight loss” or “Gaming”.
You’ll have an advantage because most affiliates won’t bother to put in the leg work.
One last thing…
You need to have some sort of online presence.
A simple blog linked to your social accounts will do.
They just need to see you’re a real person with an online presence of some kind.
I once spoke to an affiliate manager at Maxbounty and he said the number ONE reason affiliate applications fail is due to applicants having ZERO online presence.
So just take the steps, set up a simple blog with links to your social accounts or even just a landing page will do.
Make it clear:
- Who you are
- What you do
To wrap this Moonrover review up…
Moonrover is an affiliate network I highly recommend because not only are they one of the more beginner friendly networks….
…they also have a LOT of offers that other networks don’t have access to, meaning there won’t be hundreds even thousands of affiliates fighting over the same offer.
They also have a low minimum payout of just $50.
Most average around $500 minimum payout. This means you won’t get paid until you pass $500 in sales.
This isn’t great for cash flow especially if you’re relatively new to this.
Moonrover will pay you once you reach $50 which obviously is much better.
All in all, they’re a good place to start.